Tori Dunlap on How Women Build Real Wealth (Her First $100K) - The Human Design Podcast #567
Oct 10, 2026I've been deep in money, investing and AI lately, so I brought in someone I've followed for years: Tori Dunlap, founder of Her First $100K, author of the New York Times bestseller Financial Feminist, and host of the number one money podcast for women in the world. Tori does money with a middle finger up to the patriarchy, and this conversation is a masterclass in why your financial power is your freedom.
We get into how Tori saved her first $100K and became a millionaire by 27, why money is a learned skill and not something men are magically better at, the high earner trap that catches women making great money, why you need to keep some of your own money in any relationship, the two-step mistake that leaves people thinking they're invested when they're not, and why the best investors actually look like women: patient, generous and self-aware.
What You'll Learn:
- Why money is a learned skill, and how women are conditioned to give their financial power away
- How Tori saved her first $100K, and the autopilot savings habit you can start today
- The high earner trap: why making good money can leave you with nothing to show for it
- Why you need your own money in every relationship, and the yours/mine/ours approach
- The two-step investing mistake that leaves money sitting in financial purgatory
- Why patience, generosity and self-awareness make women excellent investors
Chapters:
- 00:00 — Welcome, and why I wanted Tori on
- 01:52 — Tori's story: the dark night that started Her First $100K
- 06:31 — Why women are conditioned to give their money away
- 10:41 — Should couples combine finances? The yours/mine/ours rule
- 13:15 — Financial abuse, and why you need your own money
- 20:08 — Can young people still build wealth today?
- 23:56 — How Tori saved her first $100K, then quit her job
- 28:06 — Tips for women in business and later in life
- 29:00 — The high earner trap
- 31:05 — Money shame, and who "deserves" to be wealthy
- 38:59 — Building a values-led business (rest weeks, paid leave)
- 46:01 — What successful investors actually know
- 48:03 — The two-step mistake, and "Rose's" retirement story
- 50:47 — Why the best investors look like women
- 52:58 — Tori's free money-plan quiz
Learn from and work with Tori:
- Tori Dunlap, founder of Her First $100K: https://herfirst100k.com/
- Tori's free personalised money plan (6-question quiz): https://herfirst100k.com/quiz
- Instagram: https://www.instagram.com/herfirst100k
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Resources Mentioned:
- Financial Feminist (Tori's New York Times bestselling book, and her podcast)
- Her First $100K Stock Market School: https://her-first-100k.kit.com/e987c8a090
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